Jon Minjoe has been described as the quintessential political operative. He may wear a suit once in a while, but more likely you’ll find him at BEAST’s Dallas, Texas headquarters in jeans and a tee with an array of coffee mugs clustered around his Mac. He’s got no concept of a 9-to-5 workday and is patiently awaiting the day Starbucks opens a kiosk inside the BEAST office. He drives too fast, follows hockey like religion, and sleeps when the last vote is counted.
With more than a decade of successful campaign experience to his credit, Jon Minjoe leads the BEAST operations division with a diverse background that ranges from managing successful top-tier legislative races to working on congressional, gubernatorial and presidential campaigns. His keen insights into voter and donor motivations have been as effective in grassroots politics as they have been in digital campaigns at BEAST, and his record of success bridging the gap between offline and online activism is long.
Jon is a nationally-recognized social media and fundraising strategist, and frequent commentator and instructor on digital campaigns and emerging trends in online communications. Today, his clients include both federal and statewide Republican candidates, associations and non-profits and businesses from across the U.S. Managing a talented team at BEAST, Jon continues to set the highest standard in digital campaigns, reaching industry-leading deliverables in open-rates, click-through rates, average donation and repeat donation levels.
At BEAST, Minjoe combines his natural communications ability with a grassroots understanding of politics that can only be gained through years of working in the field. It has allowed him to oversee the daily communications of dozens of clients simultaneously while working on monthly strategies to ensure each client continues to excel as an online leader.
From his home state of Michigan, to Georgia, or now to Texas—and all the states and campaigns in which Jon has worked online from afar—Jon Minjoe has an impressive track record of delivering results and success for his clients.